A delightfully mixed up holiday.
Whether it’s argyle with stripes or Flo Rida with the Dixie Chics, Gap's audience liked to mix it up over the holidays. The experience let people pair unexpected combinations of musicians, comedians and styles and turn them into a new holiday tradition. There were so many possible compilations, it took a rocket scientist to create the matrix. Fortunately for us, we had one on hand.
Agency: AKQA
Role: Writer/Creative Director
Video
App: Merry Mix It
